It seems somehow that we as ‘a collective’ have lost our way on this. The issue has become recycling while we seem to have stopped considering how to do the most effect parts first, ie reduce.
Rather than writing to our local supermarket to tell them we will no longer buy 4 mushrooms packaged on a tray wrapped in cellophane, can we all not just stop buying them like this.
Consumer power can get you an 18 gear, dual suspension mountain bike manufactured and transported for the other side of the world for £80, surely it can get the unnecessary wrapping of our fruit and veg!
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